Gifts and souvenirs


Beer lovers, our e-shop offers more than 500 wide-ranging items related to the beer brands Pilsner Urquell, Gambrinus, Kozel and Radegast. The selection is truly enormous and includes original clothing from each of the beer brands, with a fresh collection of summer fashions, many practical novelties and home accessories. The e-shop naturally also offers historical beer mugs and glasses, some of which can be custom engraved. You can likewise purchase vouchers for amazing experiences, including a class for learning to pull the perfect pint and brewery tours.

If you are planning to visit the town of Pilsen, we advise you drop in to the Gift Shop in the Pilsner Urquell brewery courtyard, where you can comfortably try on all the items of clothing or choose from an extensive selection of beer-themed gift items, while being attended to by professional and friendly staff.

Monday to Sunday     10 AM – 6 PM


Buy Pilsner Urquell or Master beer freshly bottled in a swing-top bottle (available in 1l or 0.33l) on which you can have a personal message engraved. It is also possible to have a personal message or dedication engraved on all types of drinking glasses.

To treat your loved ones to a unique souvenir, you can also have your personal message engraved directly on a beer glass. And a hot new offer we should mention is personalised embroidery; you can have a short and simple piece of text or a logo embroidered on clothing items.

At the Souvenir Shop situated in the brewery courtyard, you can also buy Pilsner Urquell beer in barrels – 15l, 30l and 50l. The beer barrels can be picked up quite comfortably as there are 4 parking spaces available right in front of the shop. In case you wish to purchase several barrels at once, we recommend you place your order in advance by telephone to make sure we have sufficient stock to meet your demand.

May God bless you!


In accordance with an order from the Ministry of Health of the Czech Republic, tours and experience programme are closed to public until further notice. Sorry for inconvenience.

If you have any questions, contact us at reservations@asahibeer.cz or by phone on +420 377 062 888.

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