Gifts and souvenirs


Do you want to add a stylish piece to your wardrobe? Or do you just want an original brewery gift for someone dear? Come and get it directly from the source in our Pilsner Urquell Gift Shop! Our offer includes original clothing for women and men, a selection of bits and bobs plus accessories, as well as contemporary and historically designed mugs and glasses. Our experts can engrave your very own inscription on some of them directly in the Gift Shop!

January – April: Mo – Sun    10:00 a.m. – 6:00 p.m.;  May – December: Mo – Sun    10:00 a.m. – 7:00 p.m.

Parking conveniently right in front of the Gift Shop. ATTENTION! Our Gift Shop also works as Z-point for Zásilkovna deliveries, where you can both pick up and send parcels.


Do you love the unfiltered Pilsner Urquell you usually enjoy in our cellars? Then have it tapped in the Gift Shop into 1-litre flip-top bottles for the extraordinary price of CZK 149 or into a 1-litre growler for CZK 424. Unfortunately, we cannot tap beer into other types of containers due to our special tap equipment, but we will be happy to refill your flip-top bottle or growler next time.

We also sell Pilsner Urquell in kegs in our Gift Shop: 15L for CZK 984, 30L for CZK 1,926 or 50L for CZK 3,140. If you wish to order more kegs, we recommend placing your order in advance via phone, so that we can make sure stocks are sufficient. You can also order other keg beers from the Plzeňský Prazdroj portfolio.


Are you looking for an original present for your someone dear? Get them a glass, a garment, a chopping board or anything else with their own personal inscription! Our experts can engrave text on some of the glasses while you wait, and they can also embroider textile or use dye-sublimation to print on pieces of clothing. You can even have a text or a logo to your liking engraved with laser on some of our products! We can handle almost any material: glass, metal, textile, plastic, as well as wood and leather. For example, a mug or a beer opener with their own name will lift any beer lover´s heart!



Do not miss the broad selection in our online shop – eshop.prazdroj.cz! You can choose from more than 500 various articles branded Pilsner Urquell, Gambrinus, Kozel, Birell and Radegast, including vouchers for unique experiences in the form of tours of our breweries or draught beer workshops. You will definitely make yourself or your dear ones happy with an original experience.


In accordance with an order from the Ministry of Health of the Czech Republic, tours and experience programme are closed to public until further notice. Sorry for inconvenience.

If you have any questions, contact us at reservations@asahibeer.cz or by phone on +420 377 062 888.

Privacy settings

You can enable and disable different cookies here.